Sunday, March 18, 2007

The Origin Of The "Boycott Cabela's" Campaign


In 2003, after then-National Alliance activist Dan Schildhauer was fired from his job at a Nebraska Cabela's outlet despite a sterling work record just because he was caught legally distributing white nationalist literature off the job, the National Alliance organized a Boycott Cabela's campaign. A Boycott Cabela's website sprung to life for about three years, then mysteriously disappeared.


The best account of this campaign was originally posted on the National Alliance website on September 27th, 2003. After Kevin Alfred Strom was fired from the National Alliance and started the rival National Vanguard organization, he re-posted the account on the National Vanguard website. However, the recent disincorporation of National Vanguard leaves the future of their website in doubt. Consequently, I am re-posting the account here in its entirety for archival purposes, so that it is not completely lost should the NV website go permanently offline.

Note: Kevin Alfred Strom took a leave of absence as Director of National Vanguard and is now facing child pornography and witness tampering charges. Roger Williams (pictured above left courtesy of Ncoal.com) has since moved on to the Nationalist Coalition, where he currently serves as their Western States Coordinator.


Boycott Cabela's: An Interview With Roger Williams

Radio/Audio; Posted on: 2003-09-27 10:16:29

by Kevin Alfred Strom with Roger Williams

American Dissident Voices broadcast of September 27, 2003 listen to the program (mp3)


Dan Schildhauer was unfairly fired from his job at sporting goods retailer Cabela's for exercising his freedom of speech on the subject of illegal immigration -- putting his infant child, unborn child, and pregnant wife in jeopardy. Until we get justice for this man, I have just two words for you: Boycott Cabela's.

Kevin Alfred Strom: This week we welcome to American Dissident Voices Mr. Roger Williams, the Western States Regional Coordinator for the National Alliance. Welcome, Roger.

Roger Williams: Thanks for having me; it's a pleasure to be here.

KAS: What is a 'regional coordinator'? What do you do for the National Alliance?

RW: Basically, I'm a coordinator for the western states, and my primary responsibilities include helping to organize activities in the area, establishing and maintaining good communication among members throughout the region, acting as a spokesperson if we have any media requests, and assisting the National Office with facilitating organizational activities. If we have a country-wide effort, I am the intermediary between the National Office and members in the region.

KAS: Now one of the things that you and all of our coordinators have been doing recently is distributing large quantities of National Alliance pamphlets and flyers all over the country. How do our activists -- our members -- participate in that kind of campaign?

RW: Leaflets can be handed out on a person-to-person basis; we can leaflet parking lots; or we can have massive literature distributions where we go throughout residential neighborhoods and distribute our material like newspapers. Going along those lines allows us to get out a lot more literature than we'd be able to otherwise. We can literally get out thousands of leaflets in a matter of hours.

KAS: Now the Alliance as a whole gave out something like half a million pieces of literature last year, didn't it?

RW: Yes, sir. And we set our own goals based on our previous achievements. So we're going to steadily climb from there.

KAS: I understand that starting earlier this month we put out something in the range of 100,000 pieces in one week.

RW: Yes, that's right. We just completed our Dr. William Pierce Memorial distribution, which is the second time we've done that. It coincidentally falls on September 11th because that was Dr. Pierce's birthday. You're absolutely right -- it was one of the huge countrywide campaigns that we do throughout the year.

KAS: Now you mentioned that this is just like what the companies do who give away free newspapers in a given city. So there's nothing clandestine or illegal about these literature distribution campaigns, is there?

RW: Absolutely not. And I would expand on that to say that, Constitutionally, we are guaranteed the right to distribute this literature -- whereas some of these free newspapers that you referred to may face municipal restrictions and that sort of thing that prevent them from distributing literature in the same way we do. The Supreme Court has specifically addressed this issue. As you know, the First Amendment guarantees to us the right of freedom of speech. And over the years the Supreme Court has applied this to literature distributions as well.

KAS: Now something very tragic -- something very wrong -- has happened to one of our members who was helping with our literature drive: A Mr. Dan Schildhauer. Who is Dan Schildhauer?

RW: Dan is a friend and a fellow member of the National Alliance. He's a happily-married father with one infant child and another on the way. He's a proud White man who isn't afraid to stand up for his beliefs.

KAS: Like many of our other members, he was giving away free literature -- in the state of Nebraska, I believe. Is that right?

RW: That's correct -- in a small town near the Nebraska-Wyoming border.

KAS: Now, while he was doing this he was stopped by a police officer and given the usual registration/license/insurance routine. Now in America we have free speech, and it really shouldn't matter, but what was the nature of the National Alliance material that Dan was giving out?

RW: The title was 'Immigration or Invasion?' It pointed out the problems with illegal immigration. Graphically, it showed a map of the U.S. being invaded from Mexico.

KAS: So he gets stopped by a police officer. What happens? They asked for his license and registration; but was there any evidence that this traffic stop was political or became political or racial after it started?

RW: Yes, absolutely. The officer had been tailing them for several minutes before he pulled them over. The registration on the vehicle that Dan was driving had expired. But it became abundantly clear, very quickly, that the reason for the traffic stop was to investigate the literature distribution -- the perfectly legal literature distribution. The officer who happened to pull these guys over was a Mestizo, and he was not at all happy about the literature. Like I said a second ago, it specifically addressed 'Hispanic' or Mexican immigration into this country. So he was hostile from the beginning and had a very seriously negative attitude towards our members.

KAS: So Mr. Schildhauer did have to jump through a few legal hoops -- he had to go down to the police station -- but all of those paperwork concerns about his registration were taken care of, correct?

RW: That is correct. In fact, the registration citation was dropped almost immediately. What happened was that, as I said, the officer was very hostile and had a bad attitude toward our members, and he would not even let them move the vehicle. What normally would have been a routine traffic stop and citation for registration, where people are normally allowed to move their vehicle, became a situation in which this officer was so upset that he would not let them move the vehicle. He subsequently impounded it, and when they went to get the vehicle -- and were surprised that it had been impounded -- they were informed that they had to 'talk to' the very same officer before they could get their vehicle out. Well, they immediately called a lawyer, the lawyer called the District Attorney, and the District Attorney dropped all the charges and released the vehicle. It was illegally impounded and that was pointed out to the District Attorney and the District Attorney dropped all the charges.

KAS: So at this point all the charges are dropped -- there are no charges against Mr. Schildhauer -- Dan thought it was all over. What did he say? What did he do?

RW: Neither one of our members, I'm proud to say, were at all frazzled by this. They handled themselves exactly the way they're supposed to. As soon as they got to another vehicle -- they actually had to hitch a ride from some passers-by -- they had more literature in the other vehicle and they immediately began distributing literature again.

KAS: Very good. After the charges were dropped, though, something else happened. Did not the media get involved?

RW: That's right. This happened on a Friday. The next Monday morning there was an article written about the literature distribution and in this article they mentioned Dan's full name and the article was titled 'White Supremacists...' do something or another, I don't remember the exact name. Needless to say, in a small town like the one they live in, in Nebraska, this became big news really fast. All of the local radio stations picked it up, and several of the other local papers in the surrounding communities picked it up. So it was the talk of the town, really quick. So, by the time Dan got to work that Monday morning, everybody in town knew about it. He told me that when he went in there that some of his colleagues whom he considered his friends, with whom he'd had an amicable relationship, would not even look him in the eye. That really disturbed him. He wasn't saddened by it -- he was disappointed. Because he said he realized then who his friends were -- or, more appropriately, who they were not. these people who would not make eye contact with him definitely were not his friends. The same day that everyone is giving him the cold shoulder, he gets called into his supervisor's office, and they inform him that he's being suspended while they 'investigate' this perfectly legal literature distribution. That went on for a little over a week, and they terminated his employment after that. And the 'reason' given for terminating his employment was that Nebraska is an "employment at will" state, which basically by legal definition means that they can terminate you at any time, at their will.

KAS: So the place where he works hears these smears on local talk radio, reads about them in the local newspaper, supposedly 'investigates,' and then after one week fires him. What is the name of the firm where he worked?

RW: The name is Cabela's. Cabela's is a major retailer of hunting and fishing and outdoor gear.

KAS: So this is not just a local Nebraska company. This is a national company.

RW: Absolutely. It's one of the largest catalogue retailers in the country, certainly for outdoor sporting gear.

KAS: So this firm Cabela's sells sporting goods -- fishing gear, outdoor gear, tents, guns -- that sort of thing?

RW: That's right.

KAS: And was there any reason given by them for the termination of Dan Schildhauer -- any specific reason?

RW: No specific reason.

KAS: How long had Dan worked for Cabela's?

RW: I do not know exactly, but I know he had been there several years.

KAS: Were there any alleged problems with his performance as a Cabela's employee?

RW: Absolutely not. He had a perfect record. During his employment he had no violations or probations or anything to that effect. He was from all accounts a perfect employee.

KAS: So as far as we can tell this is strictly political.

RW: Absolutely. There's no indication that it could be for any other reason.

KAS: I wonder if Cabela's has ever done this sort of thing to a Mexican or a Black employee who might belong to the NAACP or Mecha or whatever.

RW: Well, I'm pretty sure that if they had we would have heard about it on CNN, ABC, NBC, and everything else. It would have been national news, no doubt about it. And they would have had Jesse Jackson and everyone else out there protesting against Cabela's for discriminating, or for violating the civil rights of the Mestizo or Black, or whatever the other situation might have been.

KAS: Well, it seems to me that this definitely is ethnic targeting of White people.

RW: I don't see any other explanation for it. As you said, if it he had belonged to a protected 'minority group,' he wouldn't be in this situation.

KAS: Imagine if he had been a homosexual instead of a happily-married family man, and he had been fired for handing out homosexual literature.

RW: I imagine a homosexual could probably get away with doing that at work, around his employers and while he was on the clock. But for a proud White man to do something like that, it's a totally different situation. There's a double standard that's going to be applied. And I think we all realize that.

KAS: Now tell me about Mr. Schildhauer's family again. Does he have any dependents to support?

RW: He does. he has a young infant son, who I believe is six or seven months old. His wife is pregnant right now; they're expecting their second child within months. So the timing was very bad indeed for them. He lost his employment, he lost his income, he lost his health benefits, he lost his career. The timing is not good at all. In that small town, where Cabela's is the largest employer, it certainly limits your options for seeking alternate employment.

KAS: As, I imagine, does the publicity.

RW: Absolutely.

KAS: How has this affected Dan personally? What has he said to you?

RW: You know, that's one of the things that really motivates me to jump on this and to help organize this boycott. He's been nothing but strong through this whole process. I remember the day that he called me and told me that he'd been terminated from his job. He was ready to go out and distribute more literature. And he wasn't doing that for any other reason than the fact that he knew he had done nothing wrong. He knew, actually, that he had done something right. His realization of that fact just made him want to do even more. The guy's just... commendable. There's no other explanation for it. I'm proud to know him personally and I'm proud to be in an organization with him. If we had more members like him, we would have it made.

KAS: As far as I'm concerned, Roger, this is an outrageous way to treat a loyal employee, who was just doing his patriotic duty as he saw it. He was exercising one of the most treasured rights we have as Americans -- at least one of the rights we're supposed to have: the right to speak out freely on issues of public importance. What Cabela's has done is intolerable.

RW: I agree.

KAS: Is there anything we can do -- as patriots, as gun owners, as supporters of free speech, as National Alliance members -- about the way Dan Schildhauer has been treated by Cabela's?

RW: Absolutely. The National Alliance is officially kicking off its Boycott Cabela's campaign today. Along with this we're launching a Boycott Cabela's Web site, which is at www.boycottcabelas.com (now defunct). On this Web site we have all the information anyone would need, not only to learn more about what happened, but also to help participate in the boycott.

KAS: Can you give us a brief overview of what's on the Boycott Cabela's Web site?

RW: What we want to do -- and the Web site helps facilitate this as well as our other means of communication like these American Dissident Voices broadcasts -- is for everyone to boycott Cabela's. If you currently shop there, we want you to stop shopping there. For those who have never shopped there before, we want them to support the boycott by not only agreeing to never shop at Cabela's, but to help us inform others about this despicable company and what they have done. We want to send a clear message to Cabela's that this sort of behavior is not going to be tolerated. We need to communicate this to Cabela's -- and we need to communicate it to others. We need to inform all of Cabela's customers and potential customers about what Cabela's has done. Then we need to get them to join us in this boycott. The first part of this is just communication -- we need people to communicate their outrage, whether they're customers or potential customers. There's a simple process to do that. You asked about the Web site -- it is all spelled out there. At a bare minimum, we're asking people to do three things: We want people to make a phone call; we want them to send a letter; and we want them to send an email to Cabela's, communicating their outrage about what has happened to Dan. The phone numbers, the mailing addresses, the email addresses are all listed on the Web site. To help facilitate the email and the letter writing, we have templates that can be downloaded. Or people can just copy and paste from the templates directly into their own documents. From there, all that people have to do is put their names in the place that says 'your name here,' their addresses in the proper spot, sign it, and drop it in an envelope and put it in the mail. For emails, they can use the exact same text. We have the correct email address. There's also an online form at the Cabela's site that we have a link to. Those two steps are very easy. The other one is making a phone call. They've got several 800 numbers that people can call. All of the numbers will be listed on the Web site. And they can call to voice their outrage at what happened to Dan. (Note: I preserve this part of the account simply for historical continuity- there is no more Boycott Cabela's website, But there is a mailing address and phone number at the end of this post in case you still want to contact them and express your outrage four years later.)

KAS: It seems to me that there's got to be a big overlap between Cabela's customer base and the American Dissident Voices audience. I mean these people are outdoor enthusiasts, they're mostly White, many of them are gun owners. It seems to me that they're the kind of people who are going to be sickened at what Cabela's has done to Dan Schildhauer. These are good American folks.

RW: Absolutely. And I think that the majority of Cabela's customers are going to be receptive. They're going to fall in the same demographic category as far as race and age as the listeners to this program. The exact same people we want to get help from in order to address this issue.

KAS: Aren't there laws, Roger, which prevent political terminations like this? Are civil rights groups being contacted about this?

RW: I've encouraged Dan to write the ACLU. I've had limited success with them in the past, but this 'employment at will' thing I'm sure works well in certain situations such as when you have someone who's always late or who has other issues with his employment other than political speech. When they don't have employment-related issues, I don't think this 'employment at will' should hold up.

KAS: I think that law enforcement, and our congressmen, and the Justice Department should all be brought in on this. We may not have 100 per cent. in these politicians, but nevertheless we have to go through channels and show everyone who has any potential influence that we are not going to lie down and take this, that this behavior by Cabela's is completely unacceptable.

RW: I agree. I think that we have a responsibility to do that.

KAS: What are you demanding that Cabela's do?

RW: Right now we are telling them that we would consider dropping the boycott if they would reinstate Dan's employment at full pay, with benefits, just like he was -- with a transfer to a store of his choice.

KAS: So we have contacted Cabela's as of this day, Saturday, and given them a chance to make things right.

RW: That's correct. We sent an official letter to them explaining what we're doing, who we are, why we're doing it, and what they would need to do to get us to stop the boycott.

KAS: So what should our listeners do right now? Can they, right at this moment, go the Boycott Cabela's Web site and find out what they need to do?

RW: Yes. Hopefully you can give them some phone numbers at the end of the program as well. But the site is active, and it has a very intuitive setup. The steps that we want everybody to follow are spelled out there. The whole process is facilitated; just click on step 1, step 2, step 3, and follow the instructions. It's very easy.

KAS: Well, not everyone is connected to the Internet, so after our interview I will give the telephone number and postal address for Cabela's. If people who are not online want to contact you with ideas they might have to help in this campaign, how can they do that?

RW: They can either write to me at National Alliance, Western States Office, P.O. Box 2752, Denver CO 80201; or they can call us at 303-273-5523. If listeners want more information, we'd welcome the opportunity to explain it to them in more detail, and hopefully get them to participate in this boycott.

KAS: Why should people care about what happened to Dan Schildhauer? Why should they care at all?

RW: The White race is in danger. We're heading down a slippery slope towards racial extinction. If we want to stop this, we need to communicate. We need to warn our people about this. We need to warn them about what is happening. We need to speak out. As long as it is still legal for White men and women to speak freely, we need to do so. And we should not have to worry about doing so. We should not have to worry about getting fired for doing so. If we are on our personal time -- away from our employer, away from our co-workers -- we should be able to exercise our freedom of speech. If we let Cabela's get away with this, what's going to stop every other employer across the country from doing the same thing? What happened to Dan Schildhauer can happen to almost any of us.

KAS: Well, ladies and gentlemen, until we get justice for Dan Schildhauer, who was unfairly fired from his job, putting his infant child and another child on the way in jeopardy, for exercising his freedom of speech -- until we get justice for this man, I have just two words for you: Boycott Cabela's. I want to thank you, Roger Williams, Western States Regional Coordinator for the National Alliance, for being our guest on American Dissident Voices.

RW: Thank you, Kevin, for having me, and thanks in advance to everybody out there who's going to help us with this boycott campaign.


You can call Cabela's at: 1-800-237-4444 (current number)

or write:

Cabela's Inc.
One Cabela Drive
Sidney, NE 69162

Since I've heard nothing about Dan Schildhauer since that time, I must assume he was NOT reinstated. Consequently, as far as I'm concerned. this boycott is still on!

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